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Link Service Hours
Mon – Fri: 7am - 7pm
Saturday: 7am - 4pm
Sunday: Closed

Welcome to Link Ford Lincoln and RV, YOUR Dealer for the People ®! We are the home of not only your next nicer, newer ® car, but also the best value oil change in Rice Lake, WI AND the entire Upper Northwestern Wisconsin Region, the $17.95 Oil Change! We are proud to be the premier Ford Motor Company franchise in the area. From the moment you jump online to linkfordricelake.com or when you visit our lot and store, the difference will be immediate. We strive to make your experience with Link Ford Lincoln and RV to be a fun and unique experience, unmatched ANYWHERE else when shopping for that new or pre-owned car.

Lets start with our one of a kind Link VIP Experience. To put it into a quick sentence, the Link VIP Experience is all about you. It is our commitment to not treat you like a customer, but a part of the Link Family. That means unbeatable value and service to back it up. Finding your nicer, newer ® car was never easier. Our easy to search website makes it easy to find your next new or pre-owned vehicle. Once you find it, one of our personal Client Care Managers will assist you in your Ford Car or Ford Truck vehicle research and help you set a time to come in and work with one of our Solution Experts (called “sales people” at other dealers!) to demonstrate the vehicle of your choice and show you all your pricing and financing options.

Once here, we make a commitment to treat you like you deserve. VIP Parking for ALL appointments. We will have the vehicle of your choice pulled up and ready for a test drive. FREE WiFi and a customer waiting lounge with PREMIUM coffee and cappuccino while you wait!

Financing to match our customer service with Link’s Red Carpet Credit process. Free tools on our Credit Page to help you get a great deal! Check out our OFFICIAL Black Book Certified Credit Estimator (NO CREDIT CHECK INVOLVED!,) FREE trade appraisals and a super easy 5 Minute Credit Pre-approval form! Getting financed on a nicer, newer ® vehicle was never easier!

Need an oil change in Rice Lake? We have you covered with our $17.95 Oil Change! Not only do we have the BEST oil change in the Rice Lake area, but we have the BEST Ford Service Department in all of Northwestern Wisconsin! We make it EASY for you to get your vehicle service done with a super easy online appointment schedule, 7am early appointment service drop off, FREE loaner vehicles or FREE shuttle service in town for certain service work, FREE car washes for LIFE on every vehicle purchase and even MONEY BACK and FREE OIL CHANGES with our Ford Owners Rewards Program.

On top of all that, we have a Full Service Collision Center with our Ford Body Shop. We service ALL makes and models and work with all MAJOR and LOCAL insurance companies. You can check the status of your body shop work in real time by visiting our Link Collision 1 website! We make it easy for you!

We are also the areas full service Parts Department servicing all major makes and models like the Ford and Lincoln line up: F-150, F-250, F-350, Super Duty, Edge, Escape, Explorer, Expedition, Fiesta, Focus, Fusion, Taurus, Mustang, MKC, MKX, MKZ, MKS and MKT! We also carry tires for all your vehicle needs!

So come in or stop online to get the best service and car buying experience ANYWHERE! Only at Link Ford Lincoln and RV, YOUR DEALER FOR THE PEOPLE ®!!




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